Friday, March 13, 2009

THE SECOND COMMANDMENT

Thou Shall Doublest Thy Coupons!

Common sense tells us that the store brand is always going to be cheaper than the name brand, right? Not always.

Take a look again at your Top Ten Groceries list again (see "The First Commandment"). Then, make a few phone calls. Don't just see which stores have the lowest prices, but ask them if they ever double coupons. If they do, a name brand can conceivably end up costing less than the store brand.

I was able to do this once with some Healthy Choice frozen dinners, and ended up with the equivalent of buying 7 and getting an 8th free. Not to shabby.

If none of the stores you go to ever double coupons, let them know you'll be taking your business to a store that does. Nothing scares a grocer in this economy more than the thought of losing a customer.

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